Pluralistic value alignment—the goal of building AI systems that represent and serve diverse human values and perspectives—has emerged as an active research agenda. Yet, there’s no public evidence that it has shaped the training or evaluation of the AI systems people actually use. While some frontier labs describe some form of pluralistic behavior from their models in their constitutions and model specs, none name pluralism as a goal, and as of this writing, their public model cards, system cards, and evaluations don’t clearly indicate that production models are explicitly trained or tested for it. This goes against the primary motivations and goals of pluralistic alignment, which revolve around making a positive difference in the models serving billions of users worldwide. If our efforts never reach beyond the research sphere and into deployed systems, the field will ultimately fail to achieve these goals. We argue that the pluralistic alignment research community, the researchers advancing this agenda across academia, non-profits, and industry labs, should focus on supporting impact and adoption in deployed, widely-used AI systems. In this paper, we provide evidence for the adoption problem, present three main reasons behind it, and discuss three corresponding areas for future research to address it: (i) The primary justifications for pluralistic alignment so far have been normative or speculative, with few studies showing empirically how pluralistic AI benefits users or society concretely. We need empirical foundations for pluralistic AI. (ii) The pluralistic alignment research community has not settled when pluralistic behavior is warranted or what an ideal pluralistic response looks like, so there is no concrete goal for developers of widely used models to operationalize. We need an account of when pluralism is warranted and how it should look in practice, concrete enough for a model spec or constitution to state as policy. (iii) Current methods, such as multi-model collaboration and pluralistic reinforcement learning, trade off against other desiderata of LLMs in ways that are largely unmeasured, and existing metrics are not “hill-climbable,” so there is nothing a model developer could adopt and optimize today. We need trade-off-aware evaluations and methods that meet the requirements of production systems. This position paper serves as a collective call to action for the pluralistic alignment research community: progress requires moving beyond normative justification toward empirical foundations, a concrete account of ideal pluralistic behavior, and practical methodologies and evaluations built for adoption.